Strategic Analysis
Strategic analysis is an essential factor in organizations for planning and optimizing marketing strategies.With the help of strategic planning you can align and achieve your market objectives and realise the organizations overal vision
Strategic PR
R.A.C.E
(In Strategic Analysis)
In strategic analysis RACE can be used to develop strategic PR plan. RACE fully means Research,Action planning,Communication and Evaluation. Research is always the first step undertaken in any innitiative. Action planning after research comes strategic planning,where information gathered from research are put into action plan i.e the best way to reach the desired audience.. Communication Getting the information in your action plan to reach out the desired audience with the most appropriate and most effective media outlet.... Evaluation ,tracking down action plans and analysing its effectivness